The Labelling Award is in its third year.
It was launched with the intention of rewarding brands which demonstrate excellence in labelling — be it in communicating ingredients in correct formats, instructions for use, suitability (eg skin type / age), allergen guidance / responsible ‘free from’ statements (if used) and other key information such as certifications and claims — all of which are particularly important to skincare consumers who live ‘free from’ lives. Eye-catching design is also credited.
Gold
AK Pure Skin
Very smart labelling presentation. Legibility — white on dark background — and ‘free from’ statements excellent. Very good precautions and instructions on usage.
BLUR LONDON
There’s nothing clearer than black-on-white labelling. Clear directions, large-font ingredients, prominent ‘free from’ statements (vegan / alcohol / fragrance).
Silver
GalBaia, Natural Dermathecary
Ultra-attractive labelling, and a pleasure to read. Compliant, and bilingual texts well arranged.
LUS Aromatherapy
Great to see responsible ‘free from’ labelling. A lot of information packed well into small spaces.
Mervue Natural Skincare
Very clear text. Emphasised (in bold) English ingredients of Latin/INCI was appreciated by some judges. Good directions.
Bronze
Alami Skincare
All fragrance allergens clearly declared. A lot of information in small spaces.
Anara Skincare
Good clear warning of presence of nut oils, where relevant. English alternatives of Latin/INCI ingredients.
Bodhi Naturae
Clear and compliant. Bilingual texts well arranged.
Eco by Sonya
Clear instructions. Lots of good information.
Gower Lavender
Very readable and compliant. Good information arranged well on small boxes.
LUMI
Fully compliant, with allergens declared when applicable, and good bilingual coverage.
Organic Thesis
Judges liked good and clear text directly on bottle, with supplementary information on card tag.